A three-piece skincare launch where the carton, the tube and the jar had to agree on one quiet color.
Beauty
Client
Bramble
Format
Tube, jar and folding carton
Run
5,000 units
Year
2024
Substrate
Frosted glass, coated tube, board carton
A first range for a small skincare brand: a cleanser tube, a balm jar and the carton the jar ships in. Lilac, sage and stone caps against a grey serif, and one embossed leaf that shows up on every piece.
The carton dieline was cut three times before the jar sat right.
Front of pack, one jarThe carton, flatDieline for the carton: cut lines solid, folds dashedClose up: the embossed leaf markBack of packThree-quarter viewThe range from abovePress proof with the control stripOn the shelf, 2024
